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Munich, DE

Performance Marketing Manager (m/f/x)


About iptiQ

iptiQ is a risk tech start-up within Swiss Re Group. Swiss Re is one of the world’s leading providers of reinsurance, insurance and other forms of insurance-based risk transfer. We anticipate and manage a wide variety of risks, from natural catastrophes and climate change to cybercrime.

iptiQ provides digital, bespoke and transparent L&H and P&C protection products in a B2B2C manner. Founded in 2014, we're transforming the way consumers buy insurance with a unique digital insurance engine which incorporates the latest technology with world-class underwriting capabilities. We build strong partnerships to sell insurance via trusted brands.

iptiQ offers a flexible working environment where curious and adaptable people thrive. Are you interested in joining us?


About the role


Glad you're interested. We are looking for a tech-savvy digital marketeer to help shape our digital landscape and change the way that insurance is bought online. No more insurance talk that only a lawyer understands, we're here to make a difference.


As part of this role, you will be responsible for the end-to-end marketing activities with our distribution partners – from generating consumer insights, defining go-to-market approach and ultimately monitoring and optimization.


If you are passionate about embedding consumer behavioral insights into digital marketing campaigns that deliver success, then read on.


Your day-to-day activities will include


  • Collaborate with distribution partners to develop and implement digital marketing campaigns
  • Track, analyze and optimize performance of the campaigns you are leading
  • Create consumer relevant and engaging marketing content and closely work with product managers and UX designers to shape sales journeys/funnels
  • Hypothesize, develop and run digital tests that will help us overcome new business challenges
  • Participate in sales pitches and ideation workshops as part of a cross-functional team to onboard new distribution partners
  • Work closely with our behavioral economics and product management to tailor promotions for optimal performance


In the long-run what we are expecting from you


  • Become our growth expert and ambassador on how insurance is best sold online
  • Support the expansion of our digital capabilities by exploring and implementing new technologies to support our business ambitions


This is what we will look for

  • Seasoned digital insurance marketing experience (1 year+)
  • Proficiency in journey optimizations and growth marketing
  • Solid professional experience in both outbound and inbound marketing
  • Self-starter who is able conceptualize and execute projects without much input
  • Creative with ideas on how to improve the current market practices of insurers and enhance customer experience


What we have to offer: we're a start-up embedded within an organization known for it's high-caliber talent and excellent benefits. So, you get the best of both worlds - a fast paced, challenging environment with a genuine work-life balance and more.


That was a lot! Still interested? Now, that's the spirit we're looking for. Go ahead and apply today.


We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.


We provide feedback to all candidates via email. If you have not heard back from us, please check your spam folder.

Reference Code: 98721 


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