Platforms & Analytics Manager

Are you passionate about marketing technology, data, and driving meaningful change? Do you thrive at the intersection of strategy, analytics, and innovation? If so, this is your opportunity to shape the future of marketing platforms at one of the world's leading reinsurance companies.

About the Role

As our Platforms & Analytics Manager, you will be at the heart of Swiss Re's marketing technology ecosystem — owning, evolving, and championing the platforms that power our global marketing engine. You'll turn complex business challenges into smart platform solutions, enable data-driven decision making, and drive adoption across a diverse, international stakeholder community. This is a high-impact, highly visible role where your expertise in martech and analytics will directly shape how Swiss Re markets itself to the world.

Key Responsibilities:

• Own the strategic roadmap for assigned marketing platforms (MS Dynamics, Optimizely, Seismic, Qualtrics), ensuring they evolve in line with business priorities and emerging marketing technologies, including AI
• Gather, prioritise and translate business requirements into clear platform enhancements, collaborating closely with IT and implementation partners
• Manage end-to-end platform enhancements — from inception through implementation, testing and quality assurance — delivering on time, within budget and to the highest quality standards
• Monitor platform performance continuously, identifying opportunities for improvement, automation and AI-enabled capabilities
• Build and nurture strong partnerships across Marketing, IT and external vendors, aligning platform priorities with business needs
• Lead change management activities for platform enhancements, including impact assessments, communications and user engagement strategies
• Develop training materials and user documentation, and deliver training programmes to support the successful rollout of new platform capabilities
• Foster an engaged user community, monitor adoption rates and continuously enhance the user experience
• Design and deliver dashboards and reports that support data-driven decision making across Marketing
• Monitor data quality, platform usage and campaign performance, identifying optimisation opportunities and providing actionable insights
• Provide analytical support for Marketing initiatives, helping teams measure effectiveness and drive continuous improvement

About the Team

The Branding & Marketing team is driven by a powerful vision: Unleashing the power of our brand, client insights and global sales force to help drive client preference, loyalty and revenue for Swiss Re. We are a global team with local focus and execution power, bringing our branding and marketing strategy to life aligned with Business Unit growth ambitions and go-to-market plans.

About You

You are a proactive, curious and innovative professional who loves solving complex problems with smart technology and data. You bring a collaborative spirit, a passion for continuous improvement, and the ability to engage and influence stakeholders across functions and geographies. You are comfortable navigating ambiguity in a global organisation and are energised by the opportunity to make a real difference through marketing technology and analytics.

We are looking for candidates who meet these requirements:

• Bachelor’s degree or equivalent, ideally in Technology, Data Science,  Marketing,  Operations, Business Administration
• 5+ years of experience owning and managing business applications or marketing technology platforms within a complex, global organisation
• Hands-on expertise with marketing technology platforms such as MS Dynamics, Optimizely, Seismic or Qualtrics (or comparable platforms)
• Strong analytical skills with a proven ability to analyse marketing data, develop dashboards and reports, and translate insights into actionable recommendations
• Proven project management capability — able to manage platform enhancements from inception to delivery, on time and within budget
• Change management experience — skilled in leading impact assessments, user engagement and training to drive successful platform adoption
• Experience working in a global, matrixed organisation with cross-functional stakeholder management
• Familiarity with AI-supported marketing tools and a genuine openness to incorporating AI into ways of working
• Excellent data visualisation and presentation skills, with the ability to communicate complex information clearly to diverse audiences
• Experience collaborating with IT teams and external implementation partners on platform delivery
• Fluency in English (oral and written)

For Slovakia the base salary range for this position is between EUR 2,100 and EUR 3,400 per month (for a fulltime role). The specific salary offered considers:

• the requirements, scope, complexity and responsibilities of the role,
• the applicant’s own profile including education/qualifications, expertise, specialization, skills and experience. 

In addition to your base salary, you may be eligible for additional rewards and benefits including an attractive performance-based bonus.

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